The Forrester Wave™: Autonomous Testing Platforms, Q4 2025
Applitools Named a Strong Performer
Quality and engineering teams are being asked to deliver software faster while supporting a growing number of applications, teams, and release cycles. As automation environments expand, many organizations are also encountering increased maintenance effort, fragmented workflows, and difficulty scaling coverage without added risk.
Independent analyst research like the Forrester Wave™ helps teams step back from day-to-day execution and understand how the test automation market is evolving. By examining vendors through a consistent evaluation framework, the report provides useful context for how modern testing platforms are being assessed today.
For teams already investing in automation, this report serves as a reference point for understanding broader market direction.
Who should read this report
This report is designed for:
- Quality and engineering leaders responsible for test automation strategy
- Teams assessing whether existing automation tools can scale with delivery demands
- Organizations planning future investments in continuous testing and CI/CD
How to use this report
Teams often use the Forrester Wave™ as a structured way to understand the test automation landscape without relying solely on vendor messaging. The evaluation framework makes it easier to compare platforms using consistent criteria and identify areas that warrant deeper investigation.
Whether used to support internal discussions or inform longer-term planning, the report is intended to help teams make more confident, better-informed decisions about test automation.
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Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester’s objectivity here.